Thursday, December 14, 2006

Insurance industry reps reveal PHR plan

Insurance industry reps reveal PHR plan: "Health insurance industry representatives announced Wednesday a web-based model for personal health records (PHRs) that they claim would incorporate core health data elements, maintain privacy, and enable patients to view and manage their health information.

Representatives from America’s Health Insurance Plans (AHIP) and the Blue Cross and Blue Shield Association (BCBSA) say that they worked together to develop a secure web-based tool that contains a consumer’s claims and administrative information as well as core health data."

The health insurance industry promises to be a powerful catalyst in the adoption of PHRs. Every health insurance plan should offer their clients a free PHR when they sign up. This would save them so much money which is presently wasted in transaction costs !

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