Our Cancer Treatment Philosophy - Patient-Centered Care: "Patient Empowerment Medicine (PEM) is a philosophy of care that puts patients first and in the center of their care. Aside from assembling a team of expert care providers who work within your schedule (and not the other way around), CTCA works diligently to uncover the things that patients need and value- long before they even enter our doors."
It's a sad reflection of our times that clinics have to tout marketing terms like " Patient Empowerment Medicine" as a USP ( unique selling proposition) . All medical care should be routinely patient empowering !
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