Thursday, September 27, 2007

Medicine Shoppe India – High-Quality Rural Health Centers

Medicine Shoppe India – High-Quality Rural Health Centers : "Medicine Shoppe India, the second largest pharmacy chain in India, is establishing health centers in rural India aimed at providing high quality yet affordable health services for poor and marginalized rural consumers. Medicine Shoppe India has considerable success serving India’s urban populations – with a strong emphasis on safety and quality – and with the help of Acumen Fund’s expertise will be able to expand into rural market. In addition, Medicine Shoppe India has innovated a new store format where health services would be offered at no cost, but medicine or other pharmacy products would be sold at affordable prices. To build awareness of their products and services at the village level, Medicine Shoppe India hopes to partner with one or more rural ICT network orchestrators."

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