Information Therapy to help poor countries tackle chronic diseases

The Economist has an article on Chronic diseases in developing countries.
" The World Health Organisation expects deaths from non-communicable diseases to rise by 15% between 2010 and 2020, with jumps of over 20% in Africa and South-East Asia. The number of Chinese diabetics is expected to double by 2025. Even in sub-Saharan Africa, chronic illnesses are likely to surpass maternal, child and infectious diseases as the biggest killer by 2030. Most of them stem from sugar, fat, smoke and sedentary lifestyles."

Since these are chronic long-term illnesses, many of which have a strong lifestyle component and are therefore preventable, Information Therapy is the most cost effective long term solution to deal with these !