Saturday, July 19, 2008

Information Therapy (Ix) Blog

Information Therapy (Ix) Blog: "When we talk about information therapy (Ix), we often drift into “evidence-based information” to help with some specific health condition.

That certainly is an important component of Ix, but it’s too limiting in many circumstances. When we talk about the “proactive delivery of the right information to the right person at the right time,” that has to encompass whatever the information needs of the consumer are.

What we know from talking with consumers–and from a variety of other research and projects–is that people have health- and health care-related information needs about so many things that have nothing to do with the best evidence-based health information.

* How do I find out if this procedure is covered by my insurance?
* Who should I go see for this condition?
* How do I get there?
* What can people who have had this condition tell me about what it’s like to live with it?

The list of questions is virtually endless. The point is that information therapy refers to getting good information to people for whatever the consumer needs for his or her well-being and health/health care-related decision making."

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