2007 National Health Observances: "Health observances are days, weeks, or months devoted to promoting particular health concerns.
This calendar lists selected health observances for 2007 in three ways: the calendar shows days and weeks, and both the text listings and the “Year At a Glance” sheet show monthly health observances as well.
Health professionals, teachers, community groups, and others can use these special times to sponsor health promotion events, stimulate awareness of health risks, or focus on disease prevention. Materials available from sponsoring organizations range from a single flyer to packets of promotional materials."
This is a clever way of focussing media attention on a particular health topic.
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