Saturday, May 07, 2011

Obama, Osama, Google and Healthwise

When Osama was tracked down, Obama was advised that there were two options to deal with him - a bomb attack; or a finely crafted precise surgical strike using helicopters. Obama quickly figured out that a bomb was too heavy duty to use and would cause a lot of collateral damage. Why use a hammer to kill a fly ?

This is equally true when you want health information. While it's true that google indexes millions of pages and billions of kilobytes, a lot of what google crawls is just rubbish, and the results only end up distracting users; confusing them; and infuriating their doctors . Google's focus is on being comprehensive and regurgitating as many pages as it can find ( which makes sense , because they make their money by showing as many ads as possible).

When you need health information, what you need is reliable trustworthy information which has been screened and tested for its authenticity and readability. The last thing you want to do when you are sick is to wade through pages of garbage. You need a tool which offers you what you need, quickly and efficiently, without wasting your time !

This is exactly where specialised patient education companies such as Healthwise shine. Healthwise provides you with high quality accurate information you can trust - this is all they do, and they do it very well indeed !

Seeing is believing, and if you want to see what "prescription quality information" looks like, when you have a health-related query, please do your next search at Healthwise ! I promise you it will save you a lot of time - and a lot of headaches as well !
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