Wednesday, July 02, 2008

e-Coaching for Boomer Health

e-Coaching for Boomer Health

" How Information Therapy Tools Can Give Boomers the Personalized and Efficient Health Care Experience They Want and Need.

Having any chronic illness, like diabetes, asthma, or heart disease, calls for a whole lot of personal health and medical self-management.

These tools include:

1. Information: Right diagnosis? Best treatment? Best doctor? Best price?
2. Personalization Tools: The way I learn. The way I live. The help I need. The way I want to die.
3. Action Tools: Self-monitoring. Medication reorders. Home testing. Appointments. Action plans."

This paper describes the clever use of Virtual Coaches to help patients to manage their own illness. Information Therapy is a type of immunization therapy - and an investment in education can help save tons of money in the long run.

We hope to be able to adapt this to India. Because the mobile has become pervasive in India; there is a huge market for patient informational materials because of a shortage of doctors; and production of educational materials is inexpensive, India can become a market leader in the production of patient educational materials.

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