Tuesday, December 06, 2005

The doctor as salesman

It may upset many patients, but the fact does remain that one of the roles a doctor plays is that of a salesman. After all, the doctor needs to convince the patient to follow his medical advise. Now, many doctors are extremely good at this; and if you have the good fortune to have a good doctor ( who is a professional and will put your best interests first), this is great, because he will skillfully convince you to do what is in your own best interests.
However, if you are unlucky and have a bad doctor, this same skill can be very destructive, because he may end up convincing you to undergo unnecesary surgery, for example.
This is why it's so important to behave like an enlightened customer when seeking medical care . Caveat emptor - let the buyer beware - is equally applicable to medicine !

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